Responsible tourism in Georgia: CSR cases and local entrepreneurship
Georgia has positioned tourism as a strategic growth sector that links natural assets, cultural heritage, and emerging small enterprises. Responsible tourism and local entrepreneurship reduce leakage of tourist revenue, preserve ecosystems and traditions, and create year-round jobs in rural and mountain communities. When corporate social responsibility (CSR) is intentionally aligned with tourism development, the results are stronger livelihoods, improved visitor experiences, and more resilient communities.Background and magnitudeEconomic role: Tourism has been one of Georgia’s fastest-growing sectors over the past decade, accounting for a significant share of service exports and employment—particularly in regions outside the capital.Geographic opportunity: Mountain areas and protected…
